Complete Guide to US Stock Analysis with Finmagine

Institutional-Grade Financial Analysis on stockanalysis.com — Every Tab, Every Feature, Every Metric Explained

REQUIRES v2.3.0 OR HIGHER
Published: February 15, 2026 | Updated: February 15, 2026 | ~25 min read | Tutorial

Multimedia Learning Hub

Master Finmagine's US stock analysis through video tutorial, audio deep dive, comprehensive overview, and interactive knowledge testing

Complete Learning Path

This comprehensive tutorial covers every feature of the Finmagine Chrome Extension for US stock analysis on stockanalysis.com. From the 10-page parallel data fetch architecture to sector-weighted valuation verdicts, you will learn how to perform institutional-grade equity research in under five minutes per stock—entirely free, entirely in your browser, with zero data collection.

What You Will Learn:

  • Installation & Setup: Adding the extension and understanding SPA navigation detection on stockanalysis.com
  • Panel Controls: Every button—TradingView, Width Toggle, Minimize, Close, Refresh—and what each does
  • Charts Tab: Dual-axis charting, metric selection, persistence, interactive legends, and the Golden Quartet
  • Quick Analysis Tab: Health Scores, 19-sector intelligence, Altman Z-Score, Piotroski F-Score, ROIC-WACC spread, Analyst Outlook, and Ownership data
  • Calculated Ratios Tab: DuPont Analysis decomposition, 40+ ratios across 10 categories, and color-coded badges
  • Price Analysis Tab: Price vs. Fundamentals comparison, Risk Metrics, Beta, RSI, Moving Averages, Golden/Death Cross
  • Valuation Tab: 5 valuation multiples, sector-weighted verdicts, PEG Ratio, and Forward PE
  • The 5-Minute Framework: A complete stock analysis workflow with decision matrix
  • Sector Playbooks: Customized analysis strategies for Technology, Finance, Energy, Healthcare, and Consumer Staples

Tutorial Contents:

  1. The Finmagine Advantage: Why this extension exists and what makes it unique
  2. Installation: Getting started on stockanalysis.com
  3. Panel Interface: Every button and control explained
  4. The 10-Page Fetch: How data is extracted in two phases
  5. Tab 1 — Charts: Visualizing fundamental trends
  6. Tab 2 — Quick Analysis: Sector-aware health intelligence
  7. Tab 3 — Calculated Ratios: The DuPont engine room
  8. Tab 4 — Price Analysis: Reality check on price vs. growth
  9. Tab 5 — Valuation: The sector-weighted verdict
  10. The 5-Minute Framework: Putting it all together
  11. Sector Playbooks: Technology, Finance, Energy, Healthcare, Consumer Staples
  12. Troubleshooting & FAQ: Common issues and solutions

Watch the Complete Tutorial

Follow along with this comprehensive video demonstration of Finmagine's US stock analysis features in action on stockanalysis.com.

Video Title: Five-Minute Institutional Stock Analysis (FREE Tool) | Finmagine v2.3.0 Deep Dive

Complete video demonstration with real US stock examples and live analysis walkthrough

Listen to the Audio Deep Dive

Prefer to listen? This complete audio walkthrough covers every tab, every metric, and every sector-specific strategy for US stock analysis.

Duration: Full tutorial | Format: Professional narration

Deep dive audio guide exploring institutional-grade US stock analysis techniques and sector-aware analytical best practices

Test Your Knowledge

Click any flashcard to reveal the answer. Use the search box to find specific topics. 70 cards covering every aspect of US stock analysis with Finmagine.

The Finmagine Advantage: Why This Extension Exists

stockanalysis.com is one of the most data-rich free platforms for US equity research. It provides income statements, balance sheets, cash flow statements, financial ratios, statistics, analyst forecasts, and historical price data for thousands of US-listed companies. But that data is spread across ten separate pages, each requiring manual navigation, mental arithmetic, and the cognitive burden of converting raw numbers into investment insights.

The Finmagine Financial Chart Builder transforms that fragmented experience into a unified, institutional-grade analysis panel that sits directly on top of stockanalysis.com. No new tabs. No exports to Excel. No subscription. No data collection. Everything runs in your browser.

The Finmagine Advantage: Browser-Based Edge Computing with Zero Data Collection, 10-Page Parallel Fetch for Deep Data, 19-Sector Intelligence that is Context Aware, and US-Exclusive Scores including Z-Score, F-Score, and Analyst Data

What Makes Finmagine Unique

The Institutional Lens: Finmagine Financial Chart Builder providing seamless integration, deep context, and privacy-first research on stockanalysis.com
The Core Philosophy: Data is abundant and free. The edge is entirely about the story you can read in that data. Finmagine automates the looking so you can spend all your time on the thinking.
SETUP

Installation & Getting Started

The extension is free forever—no trial, no premium tier, no account creation required.

Installation Steps

  1. Open Chrome (or any Chromium-based browser: Edge, Brave, Opera, Arc)
  2. Visit the Chrome Web Store: Search for “Finmagine Chart Builder” or use this direct link
  3. Click “Add to Chrome” and confirm the popup
  4. Navigate to any stock page on stockanalysis.com (e.g., stockanalysis.com/stocks/aapl/)
  5. Look for the golden “Visualize with Finmagine” button in the bottom-right corner
The Visualize with Finmagine button appearing on stockanalysis.com for Alphabet Inc. (GOOGL), showing the golden button in the bottom-right corner with a notification toast reading Finmagine Chart Builder is ready

The golden “Visualize with Finmagine” button and notification toast on Alphabet’s stockanalysis.com page

How It Detects stockanalysis.com

The extension’s manifest declares content scripts for *://stockanalysis.com/stocks/*. When you land on any stock page, the content script activates and injects the floating button.

SPA Navigation Handling

stockanalysis.com is built with Next.js, which uses client-side navigation (Single Page Application architecture). This means clicking from Apple to Microsoft does not trigger a full page reload—the URL changes silently via history.pushState.

The extension handles this with a URL polling mechanism that checks the current URL every 1.5 seconds. When it detects a stock change, it automatically:

  1. Cleans up the old panel and data
  2. Re-injects the “Visualize with Finmagine” button
  3. Prevents duplicate initialization via a lock mechanism
Pro Tip: You never need to refresh the page when switching between stocks. The extension detects the navigation automatically and resets itself. If the button takes a moment to appear on a new stock, simply wait 1-2 seconds for the URL poll to fire.
INTERFACE

The Panel Interface: Every Button & Control Explained

When you click the golden button, a full-height panel slides in from the right side of the page. This is your complete analysis workspace. Let us walk through every element.

The 5-Minute Analysis Framework showing 5 tabs: Charts for Trend Check, Quick Analysis for Health Check, Calculated Ratios for DuPont quality check, Price Analysis for Reality Check, and Valuation for The Verdict

Panel Header

The header bar at the top of the panel contains:

Header Control Buttons (Left to Right)

The right side of the header contains five control buttons in this exact order:

1. TradingView Button

2. Width Toggle Button

3. Minimize Button

4. Close Button

Tab Navigation Bar

Below the header, five horizontally arranged tabs provide access to the complete analysis suite:

Tab Icon Purpose Default
Charts Line chart Visualize financial trends with interactive dual-axis charts Active on open
Quick Analysis Pie chart Health Score, sector intelligence, financial models, analyst data
Calculated Ratios Shield DuPont Analysis, 40+ color-coded financial ratios
Price Analysis Trending line Price vs. fundamentals, risk metrics, market position
Valuation Table + “NEW” badge Sector-weighted valuation verdict vs. 5-year history

Scroll Controls

ARCHITECTURE

Behind the Scenes: The 10-Page Fetch

When you click “Visualize with Finmagine” on a US stock, the extension initiates a sophisticated multi-phase data extraction pipeline entirely within your browser. This is the engine that powers every tab.

Edge Computing: The 10-Page Fetch architecture diagram showing Phase 1 with 5 blocking pages (Income, Balance Sheet, Cash Flow, Ratios, Profile) and Phase 2 with 5 background enrichment pages (Quarterly x3, Statistics, History), all processed 100% client-side with zero server-side processing

Phase 1: Instant Load (Blocking — 5 Pages)

These five pages are fetched first in staggered batches of three, with 400ms delays between batches to avoid rate limiting:

Page URL Pattern Data Extracted
Income Statement /stocks/{SYMBOL}/financials/ Revenue, Net Income, EPS, EBITDA, Margins (5 years)
Balance Sheet /financials/balance-sheet/ Total Assets, Liabilities, Equity, Debt, Working Capital
Cash Flow /financials/cash-flow-statement/ Operating CF, CapEx, Free Cash Flow, Financing Activities
Ratios /financials/ratios/ PE, P/B, EV/EBITDA, ROE, ROA, Annual Margins
Profile /stocks/{SYMBOL}/company/ Sector, Industry (for sector detection), Company Description

The UI renders immediately after Phase 1 completes—you see the Charts and Quick Analysis tabs within seconds.

Phase 2: Background Enrichment (5 Pages)

While you are already exploring the panel, these additional pages load in the background:

Page URL Pattern Data Extracted
Quarterly Income /financials/?p=quarterly Recent quarterly revenue, profit, EPS trends
Quarterly Balance Sheet /financials/balance-sheet/?p=quarterly Recent quarterly asset/liability changes
Quarterly Cash Flow /financials/cash-flow-statement/?p=quarterly Recent quarterly cash generation patterns
Statistics /stocks/{SYMBOL}/statistics/ 50+ current metrics: valuations, scores, analyst forecasts, ownership, technicals
History /stocks/{SYMBOL}/history/ Daily OHLCV price data for 52-week calculations

When Phase 2 completes, the Quick Analysis and Price Analysis tabs automatically refresh to include the enriched data (Financial Scores, Market Position, etc.).

Intelligent Data Processing

Why 10 Pages Matters: Most free tools only parse the single page you are on. Finmagine fetches 10 pages and cross-references them to give you a complete picture—annual trends, quarterly momentum, current snapshot metrics, analyst forecasts, and historical price context—all from a single button click.
TAB 1

Charts: Visualizing Fundamental Trends

The Charts tab is the default view when you open the panel. It presents all extracted financial data as interactive tables with checkboxes, allowing you to build custom visualizations by selecting any combination of metrics.

Tab 1: Visualizing Fundamental Trends showing dual-axis chart with absolute values on left axis (bars) and percentage margins on right axis (lines), with interactive metric selection checkboxes at the bottom
Charts tab in action for Alphabet (GOOGL) showing Revenue and EBITDA as bars on the left axis, Free Cash Flow and Operating Margin as lines on the right axis, with FY 2022 tooltip displaying exact values, interactive legend at the bottom, and the Annual Profit and Loss metric table with checkboxes below

Live example: Alphabet (GOOGL) — Revenue & EBITDA bars with FCF & Operating Margin lines. Note the hover tooltip, interactive legend, and metric checkboxes below.

Metric Selection System

The Checkbox Interface

Every financial metric in every table section has a checkbox next to it. Click any checkbox to instantly add that metric to the chart—no “Generate” or “Submit” button required. The chart updates in real time with smooth animations.

Select All

Each table section has a “Select All” checkbox in its header row. Click it to add every metric from that section to the chart simultaneously. Click again to deselect all.

Available Data Sections (in order)

  1. Annual Profit & Loss: Revenue, Cost of Goods Sold, Gross Profit, Operating Expenses, Operating Income, Net Income, EPS, EBITDA, and associated margins
  2. Annual Balance Sheet: Total Assets, Total Liabilities, Shareholders’ Equity, Total Debt, Cash & Equivalents, Working Capital, Retained Earnings
  3. Annual Cash Flow: Operating Cash Flow, Capital Expenditures, Free Cash Flow, Investing Activities, Financing Activities
  4. Financial Ratios: ROE, ROA, ROCE, Current Ratio, D/E, PE, P/B, EV/EBITDA, Margins (annual ratios table)
  5. Quarterly Profit & Loss: Same metrics as annual but for recent quarters (loads after Phase 2)
  6. Quarterly Balance Sheet: Recent quarterly asset/liability snapshots
  7. Quarterly Cash Flow: Recent quarterly cash generation patterns

The Dual-Axis Chart System

The chart uses Chart.js to render a mixed bar-and-line visualization with two Y-axes:

Why Dual-Axis: If you plot $200 billion in revenue and 27% operating margin on the same axis, the 27% becomes an invisible flat line at the bottom. The dual-axis system gives both metrics their full visual range, making every trend clearly visible.
Granular Data showing annual trends alongside quarterly momentum, with 5-year historical window for long-term context and automatic quarterly injection for short-term momentum tracking

Chart Controls

Clear All Button

Reset Preferences Button

Interactive Legend

Hover Tooltips

Hovering over any bar or line point triggers a dark-themed tooltip (#1a1f29 background) showing:

Metric Persistence

The extension automatically saves your selected metrics to localStorage (keyed per site). When you revisit the same stock or navigate to a different stock on stockanalysis.com, your metric selections are automatically restored. This means if you always analyze Revenue + Net Income + FCF + Operating Margin, you never have to re-select them.

Color Palette

The chart uses a rotating 10-color palette to distinguish metrics: Blue (#4A90E2), Red (#E94B3C), Green (#6FDC8C), Orange, Purple, Cyan, Yellow, Pink, Teal, and Coral. If you select more than 10 metrics, colors repeat.

The “Golden Quartet” of Essential Metrics

For any stock analysis, start with these four metrics to get the story in under 60 seconds:

  1. Revenue: Is the top line growing? (baseline health check)
  2. Operating Margin: Is the company becoming more or less profitable as it scales? (efficiency check)
  3. Net Income: Bottom-line profitability (the accounting opinion)
  4. Free Cash Flow: Actual cash generated after capital expenditures (the truth-teller)
Critical Insight: Cash flow vs. Net Income divergence reveals the real story. A company can report rising Net Income while Free Cash Flow declines—this signals that accounting profits are not converting to real cash. Always check both.

Value Formatting

The extension parses and displays values using standard financial notation:

Finmagine Watermark

A small “Powered by Finmagine” watermark appears in the bottom-right corner of the chart. It is clickable and opens finmagine.com in a new tab. This adds credibility when sharing chart screenshots.

TAB 2

Quick Analysis: Sector-Aware Health Intelligence

The Quick Analysis tab is the flagship feature of the extension. It synthesizes data from all 10 fetched pages into a single-screen health assessment that takes seconds to read but would take a human analyst 30+ minutes to compile manually.

Tab 2: The Instant Health Check showing a perfect Health Score of 100 for Uber Technologies, with 5 Strengths and 0 Concerns, key metrics grid showing ROE, ROCE, Asset Turnover, Cash Flow, and trend analysis
Quick Analysis for Amazon (AMZN) showing Health Score of 93 Excellent with 4 Strengths and 1 Concern, key metrics grid displaying ROE 22.29%, ROCE 13.33%, OPM 11.16%, D/E 0.43, Current Ratio 1.05, ROIC 14.23%, Beta 1.39, F-Score 5/9, Strengths list including Profit CAGR 18.4% 5Y and Altman Z-Score 5.06 Safe Zone, and Trend Analysis showing quarterly YoY and QoQ momentum

Live example: Amazon (AMZN) — Health Score 93 (Excellent), key metrics grid with 8 indicators, Strengths & Concerns, and Quarterly Trend Analysis

The Health Score (0–100)

At the top-left of the tab, a large circular SVG gauge displays the company’s overall health score:

Score Range Rating Color Interpretation
70–100 Excellent Green Strong fundamentals. Proceed to valuation to check if price is reasonable.
50–69 Good Orange Mixed signals. Investigate the specific concerns before making investment decisions.
Below 50 Fair/Poor Red Weak fundamentals. Only consider as turnaround plays with a clear catalyst thesis.

How the Health Score Is Calculated

The score is a weighted average across five categories:

For each category, the engine counts strengths vs. concerns against sector-specific thresholds, then computes: (positive points × 100) / max possible points.

Sector Detection: 19-Sector Intelligence

Context is King: Sector-Aware Algorithms showing how the extension automatically detects the GICS Industry and adjusts thresholds accordingly, comparing Banking sector (primary metric Price/Book, ignored metric Debt/Equity since high leverage is normal) with Pharma sector (primary metric R&D Intensity, key factor Patent Cycles)

The extension reads the company’s GICS Industry from the Profile page and maps it to one of 19 analysis profiles using a comprehensive 145+ industry mapping table. This is not a simple sector lookup—it checks the specific industry first (exact match), then falls back to the broad sector if no industry match is found.

Why Sector Awareness Matters

Critical Caveat — Semiconductor Stocks: Companies like LRCX, AMAT, and KLA have a GICS sector of “Technology” but their industry is “Semiconductor Equipment & Materials.” The extension correctly maps these to the “Manufacturing” profile (not “IT Services”), because semiconductor equipment companies are capital-intensive manufacturers, not software businesses.

Key Metrics Grid

To the right of the Health Score, a grid displays up to 8 contextual metrics based on the detected sector:

Metric Shown For What It Tells You
ROEAll sectorsReturn on Equity — how efficiently the company uses shareholders’ capital
ROCEAll sectorsReturn on Capital Employed — includes debt in the denominator
OPMAll sectorsOperating Profit Margin — core business profitability
ROICUS stocksReturn on Invested Capital — the “truth” of capital allocation
BetaUS stocks5-year volatility relative to S&P 500
F-ScoreUS stocksPiotroski F-Score (out of 9) — financial strength
Z-ScoreUS stocksAltman Z-Score — bankruptcy risk prediction
D/ENon-bankingDebt to Equity ratio — financial leverage

Each metric card shows the value, and a trend indicator arrow (up, down, or stable).

Strengths & Concerns

Below the Health Score, two columns list specific findings:

Each item shows the metric name, a description, and the actual value.

Growth (CAGR) Analysis

A dedicated section shows Compound Annual Growth Rates across four time horizons:

For each period: Revenue CAGR, Profit CAGR, and EPS CAGR. Color-coded: green for 15%+ growth, orange for 5–15%, red for below 5%.

Trend Analysis

The right column shows three types of trend analysis:

US-Exclusive Panels (Replace Shareholding)

For Indian stocks, the right column shows Shareholding Movement (Promoter, FII, Pledging). For US stocks, this is replaced by three institutional-grade panels:

Panel 1: Financial Scores

US-Exclusive Academic Models showing three Financial Scores: Altman Z-Score at 9.53 in Safe Zone, Piotroski F-Score at 6/9 rated Moderate, and ROIC-WACC Spread at plus 46.8 percent indicating Creating Value
Amazon (AMZN) Quick Analysis scrolled down showing Growth CAGR section with Revenue 1Y 12.4% 3Y 11.7% 5Y 8.8% 10Y 4.3%, Profit 1Y 31.1% 5Y 18.4%, EPS 1Y 28.8% 5Y 17.2%, Yearly Trends all Increasing, Financial Scores panel showing Altman Z-Score 5.06 Safe Zone, Piotroski F-Score 5/9 Moderate, ROIC-WACC Spread +3.2% Creating Value, and Analyst Outlook showing Strong Buy consensus

Amazon (AMZN) — Growth CAGR across all horizons, Financial Scores (Z-Score 5.06 Safe, F-Score 5/9, ROIC-WACC +3.2%), and Analyst Consensus

Altman Z-Score (Bankruptcy Risk Predictor)

Developed by Professor Edward Altman in 1968, this formula combines five financial ratios into a single score that predicts bankruptcy probability:

Z = 1.2×(Working Capital/Total Assets) + 1.4×(Retained Earnings/Total Assets) + 3.3×(EBIT/Total Assets) + 0.6×(Market Cap/Total Liabilities) + 1.0×(Revenue/Total Assets)

Z-Score Zone Color Interpretation
> 2.99Safe ZoneGreenLow probability of bankruptcy. Healthy balance sheet.
1.81 – 2.99Grey ZoneOrangeUncertain. Elevated risk requiring further investigation.
< 1.81Distress ZoneRedHigh probability of bankruptcy. Major red flag.
Critical Caveat: The Altman Z-Score is unreliable for banks and financial institutions. Banks naturally operate with high leverage (customer deposits = liabilities), which causes the formula to produce artificially low (distressed) scores. JPMorgan with a Z-Score of 1.2 is NOT distressed—it is structurally normal for banking. The extension detects Banking/NBFC sectors and reduces prominence of Z-Score flags.

Piotroski F-Score (Financial Strength, 0–9)

Developed by Joseph Piotroski in 2000, this score awards one point for each of nine binary criteria across three categories:

Category Criterion Pass Condition
Profitability (3 points)Net IncomePositive
Operating Cash FlowPositive
ROA TrendImproved year-over-year
Leverage (3 points)Debt TrendLong-term debt decreased
Current Ratio TrendImproved
Share DilutionNo new shares issued
Efficiency (3 points)Gross Margin TrendImproved
Asset Turnover TrendImproved
Cash Flow QualityOperating CF > Net Income
Score Rating Color Investment Implication
7–9StrongGreenRobust, improving fundamentals
4–6ModerateOrangeMixed signals — investigate further
0–3WeakRedDeteriorating financials — high risk
Value Trap Detector: The F-Score’s greatest power is identifying value traps. Low F-Score + Cheap Valuation = TRAP (the business is rotting, not undervalued). High F-Score + Cheap Valuation = OPPORTUNITY (the business is strong, the market just missed it).

ROIC-WACC Spread (Value Creation Signal)

This metric answers the most fundamental question in investing: Is this company creating or destroying value?

Spread Status Color What It Means
> 5%Creating ValueGreenEvery dollar invested generates returns well above the hurdle rate
0% – 5%ModerateOrangeGenerating returns close to the cost of capital
< 0%Destroying ValueRedGrowth is actually harmful — the company is selling dollars for 90 cents

Panel 2: Analyst Outlook

Market Sentiment and Ownership panels showing Analyst Outlook with Strong Buy consensus, price target of $279.59 with 40.6% upside, EPS Growth Forecast of 19.3% and Revenue Growth Forecast of 11.6%, alongside Ownership and Market panel showing 64.9% Institutional Ownership and 0.74% Short Interest
Amazon (AMZN) Quick Analysis showing Analyst Outlook panel with Strong Buy consensus, Price Target $279.59 with +40.6% upside, EPS Growth Forecast 19.3%, Revenue Growth Forecast 11.6%, and Ownership and Market panel showing Institutional Ownership 65.0%, Insider Ownership 9.01%, Short Interest 0.74% Low, with View detailed analysis on Finmagine button at the bottom

Amazon (AMZN) — Analyst Outlook (Strong Buy, $279.59 target, +40.6% upside) and Ownership panel (65% Institutional, 9% Insider, 0.74% Short Interest)

Panel 3: Ownership & Market

Settings: Customizable Thresholds

A gear icon in the Quick Analysis header opens a settings panel with three strictness presets:

Preset Revenue CAGR ROE Min D/E Max Current Ratio
Conservative≥20%≥20%≤0.5≥2.0
Moderate (Default)≥15%≥15%≤1.0≥1.5
Aggressive≥10%≥12%≤1.5≥1.2

Individual thresholds can also be customized per metric. All settings are saved to localStorage.

TAB 3

Calculated Ratios: The Engine Room

The Calculated Ratios tab is where you dissect the mechanics of a company’s returns. The headline feature is the DuPont Analysis, followed by a comprehensive display of 40+ financial ratios organized into categories.

Tab 3: The Engine Room showing DuPont Analysis with Net Profit Margin of 10.8% multiplied by Asset Turnover of 0.88x multiplied by Equity Multiplier of 3.26x equals Calculated ROE of 31.0%, alongside Three Pillars of ROE showing Profitability, Efficiency, and Leverage components
Calculated Ratios tab for ServiceNow (NOW) showing 8 ratios computed with color-coded badges: Solvency and Liquidity section with Debt to Equity 0.19x Excellent, Debt to Assets 9.0% Excellent, Current Ratio 1.05x Average, Quick Ratio 1.05x Good; Profitability section with Net Profit Margin 13.2% Good; Efficiency section with Asset Turnover 0.51x Poor, Fixed Asset Turnover 4.29x Average, Equity Multiplier 2.01x Good

Live example: ServiceNow (NOW) — Solvency, Profitability, and Efficiency ratios with color-coded badges (Excellent, Good, Average, Poor)

ServiceNow (NOW) Calculated Ratios scrolled to show DuPont Analysis breakdown: Net Profit Margin 13.2% multiplied by Asset Turnover 0.51x multiplied by Equity Multiplier 2.01x equals Calculated ROE 13.5%, with Actual ROE from Stock Analysis of 15.5% and note about slight difference due to averaging

ServiceNow (NOW) — DuPont Analysis: NPM 13.2% × Asset Turnover 0.51x × Equity Multiplier 2.01x = 13.5% Calculated ROE (vs. 15.5% actual)

DuPont Analysis: Decomposing ROE

The DuPont Analysis breaks Return on Equity into three component levers:

Net Profit Margin × Asset Turnover × Equity Multiplier = ROE

Component Formula What It Reveals
Net Profit Margin Net Profit / Revenue Pricing Power: High margins indicate competitive advantage and sustainable profitability (e.g., Microsoft at ~35%)
Asset Turnover Revenue / Total Assets Operational Efficiency: How fast the company turns its assets into revenue (e.g., Costco at ~3.5x)
Equity Multiplier Total Assets / Shareholders’ Equity Financial Leverage: How much debt amplifies returns—higher is riskier (e.g., a highly leveraged company at 5x+)
The Critical Insight: Two companies with the same ROE of 25% can have completely different risk profiles. One achieves it through high margins (sustainable). Another achieves it through massive leverage (fragile). The DuPont breakdown reveals which is which.

The extension displays each component with color-coded ratings and shows a “Three Pillars of ROE” visualization comparing Profitability (margin-driven), Efficiency (turnover-driven), and Leverage (debt-driven).

Complete Ratio Categories (40+ Metrics)

Below the DuPont section, ratios are organized into categories with color-coded badges (green for Excellent, yellow for Average, red for Poor—all adjusted for the detected sector):

Valuation Ratios

PE Ratio, Forward PE, Price/Sales, Price/Book, Price/FCF, PEG Ratio

Enterprise Value Metrics

EV/Earnings, EV/Sales, EV/EBITDA, EV/EBIT, EV/FCF

Financial Position (Leverage & Liquidity)

Current Ratio, Quick Ratio, Debt/Equity, Debt/EBITDA, Debt/FCF, Interest Coverage

Profitability & Efficiency

ROE, ROA, ROIC, ROCE, WACC, Asset Turnover, Inventory Turnover

Margins

Gross Margin, Operating Margin, Profit Margin, EBITDA Margin, FCF Margin

Dividend Metrics

Dividend Yield, Dividend Growth, Payout Ratio, Buyback Yield, Years of Dividend Growth

Stock Technical Metrics

Beta (5Y), 52-Week Price Change, 50-Day SMA, 200-Day SMA, RSI, Short % of Float, Short Ratio

Analyst Forecast

Price Target, Price Target Upside %, Analyst Consensus, Analyst Count, Revenue Growth Forecast (5Y), EPS Growth Forecast (5Y)

Financial Health Scores

Altman Z-Score, Piotroski F-Score

Share Statistics & Ownership

Shares Outstanding, Insider Ownership %, Institutional Ownership %

Each ratio is displayed in a compact table format with the label, value, and a color-coded background. Null or unavailable values display as “N/A”. Units are preserved: $ for dollar amounts, % for percentages, x for multiples.

TAB 4

Price Analysis: The Reality Check

The Price Analysis tab answers a deceptively simple question: Is the current stock price justified by the company’s fundamental growth? A stock can have excellent fundamentals but still be a bad investment if the price has already run far ahead of earnings.

Tab 4: Price vs Reality showing a stock that is Catching Up, where profit growth of 50% outpaces stock price growth of 4.2%, with a Price/Profit Growth Ratio of 0.08x suggesting the stock may be undervalued, along with Long-Term Insight explaining the valuation compression
Price Analysis tab for Meta Platforms (META) showing Price vs Fundamentals comparison and Cyclical Analysis panels

Live example: Meta Platforms (META) — Price vs Fundamentals and Cyclical Analysis overview

Price vs. Fundamentals

The extension compares Stock Price CAGR against Sales CAGR and Profit CAGR over 3-year and 5-year periods:

Scenario Signal Verdict Tag
Stock Price CAGR >> Profit CAGR Valuation Expansion — price has outrun fundamentals. Potentially overvalued. Valuation Expansion
Stock Price CAGR ≈ Profit CAGR Fair Pricing — price and fundamentals are moving in lockstep. Fair Pricing
Profit CAGR >> Stock Price CAGR Valuation Compression — fundamentals outpacing price. Potentially undervalued. Catching Up

A Price/Profit Growth Ratio quantifies this relationship. A ratio below 1.0 suggests the stock may be undervalued relative to its growth; above 1.0 suggests the price has gotten ahead.

Risk Metrics

US-Exclusive: Market Position Panel

Risk Metrics and Technical Context showing Beta of 1.68 indicating High Volatility, RSI of 64.7 rated Neutral, 50/200 Day Moving Averages at $294/$217 with Golden Cross signal, and 52-week change of plus 96.2%
Meta Platforms (META) Price Analysis scrolled down showing Long-Term Insight noting stock price growth exceeded profit growth by 36% with ratio of 1.36, CAGR table with Stock Price 12.2% 5Y 74% 3Y, Profit 9% 5Y 37.6% 3Y, Sales 11.3% 5Y 19.9% 3Y, Risk Metrics showing Mid Range position with current price $639.77 trading 14% below 52W high and 6.6% above low with Max Drawdown 19.4%, and Market Position panel showing Beta 1.28 Above Market, RSI 42.7 Neutral, 50/200 DMA $658/$689 Death Cross, 52W Change -11.8%

Meta (META) — Price/Profit CAGR comparison, Risk Metrics (Mid Range, 19.4% drawdown), and Market Position (Beta 1.28, RSI 42.7, Death Cross at 50/200 DMA)

Beta (5-Year Volatility)

Measures how much the stock moves relative to the S&P 500:

RSI (Relative Strength Index, 14-day)

Moving Averages & Cross Signals

52-Week Change

Total percentage price change over the past year, providing context for whether the stock is in an uptrend or downtrend.

Combining Fundamentals + Technicals: The most powerful signals occur when fundamentals and market position align. Strong fundamentals + RSI below 30 + price below 200 DMA = potential strong buy (quality on sale). Weak fundamentals + Death Cross = avoid (both signals negative).
TAB 5

Valuation: The Sector-Weighted Verdict

The Valuation tab is the final piece of the puzzle. It compares the company’s current valuation multiples against their own 5-year historical medians, weighted by sector relevance, to produce a clear verdict: Undervalued, Fairly Valued, or Overvalued.

Tab 5: Historical Valuation Framework showing 5 valuation cards: PE Ratio (Current 25x, Median 20x, Premium), EV/EBITDA (Current 15x, Median 12x, Fair), Price/Book (Current 4x, Median 3x, showing minus 15% Discount), Price/Sales (Current 5x, Median 6x, Discount), and PEG Ratio at 1.2 rated GARP
Valuation tab for Applied Materials (AMAT) showing Manufacturing sector badge, Premium Priced verdict with note that key multiples are above historical medians, current price $354.91 up 8.08%, 4 of 4 multiples rated with 4 Above Median, PE Ratio card showing Current 26.0 vs Median 21.0 with +24.0% Above Median and Forward PE 29.5, EV/EBITDA card showing Current 20.3 vs Median 16.1 with +26.3% Above Median, Price/Book 8.9 vs 8.1 with +10.2%, Price/Sales 6.4 vs 5.4 with +18.9%

Live example: Applied Materials (AMAT) — “Premium Priced” verdict with all 4 multiples above their 5-year medians. Note the Forward PE annotation (29.5) and sector-aware weight tags (Primary, Important, Supplementary).

The Five Valuation Cards

Each card displays:

Metric What It Measures Best For
PE RatioPrice relative to earningsStable earners (FMCG, IT Services)
EV/EBITDAEnterprise value relative to operating profitCapital-intensive sectors (Energy, Infrastructure, Industrials)
Price/BookPrice relative to book valueAsset-heavy sectors (Banking, NBFC, Metals)
Price/SalesMarket cap relative to revenueHigh-growth companies (Tech, Retail)
PEG RatioPE normalized by growth rateComparing growth stocks fairly

Sector-Weighted Verdict System

Advanced Valuation Logic showing Forward PE Integration with Trailing PE of 30x receiving a Growth Discount to Forward PE of 22x, and Sector-Weighted Verdicts comparing Tech Sector where PE has Weight 3 Critical and PEG has Weight 3 versus Energy Sector where EV/EBITDA has Weight 3 Critical and PE has Weight 0 Ignored
Applied Materials (AMAT) Valuation tab scrolled down showing PEG Ratio of 3.33 rated Overvalued with PE Ratio 26.0 divided by Profit CAGR 5Y of 8% equals PEG 3.33, note that PEG well above 2 may indicate overvaluation relative to actual growth, and Detailed Comparison table showing PE Ratio Current 26.0 Median 21.0 +24.0% Above Median PRIMARY, EV/EBITDA Current 20.3 Median 16.1 +26.3% Above Median IMPORTANT, Price/Book 8.9 vs 8.1 +10.2% SUPPLEMENTARY, Price/Sales 6.4 vs 5.4 +18.9% SUPPLEMENTARY, with note Medians computed from 5-year Stock Analysis data and Verdict weighted by sector relevance

AMAT — PEG Ratio 3.33 (Overvalued) and Detailed Comparison table showing Current vs. Median with % deviation, status, and sector relevance weights (Primary, Important, Supplementary)

Not all metrics are equally relevant for every sector. The extension assigns relevance weights (0–3) to each valuation metric per sector profile:

Weight Significance In Verdict Calculation
3 (Primary)THE metric for this sectorHighest influence on final verdict
2 (Important)Standard complementary metricStrong influence
1 (Supplementary)Provides context onlyMinimal influence
0 (Not Key Metric)Irrelevant for this sectorExcluded entirely; shown dimmed in UI

Complete Sector Weight Matrix

Sector PE EV/EBITDA P/B P/Sales Primary Metric
Banking1030P/B (banks trade on equity base)
NBFC / Finance1030P/B
IT / Technology3212PE (profitability + growth focus)
Pharma / Healthcare3202PE and EV/EBITDA
FMCG / Consumer Staples3202PE (stable, predictable earnings)
Energy0311EV/EBITDA (PE is useless for cyclicals)
Metals / Mining0320EV/EBITDA (cyclical earnings)
Infrastructure2310EV/EBITDA (capital-intensive)
Telecom0300EV/EBITDA (dominant metric)
Manufacturing / Auto3211PE
Retail3202PE (with Price/Sales context)
Chemicals3210PE

PEG Ratio: The Growth Equalizer

The PEG Ratio normalizes PE by the company’s profit growth rate, making it possible to compare high-growth and slow-growth stocks fairly.

Formula: PEG = Trailing PE / 5-Year Profit CAGR (with 3-year fallback)

PEG Range Interpretation
< 0.5Deeply Undervalued — growth is severely discounted
0.5 – 1.0Undervalued — attractive entry point
1.0 – 1.5GARP Zone — Growth at a Reasonable Price
1.5 – 2.0Getting Expensive — premium is being paid
> 2.0Overvalued — price has outrun growth

Forward PE Annotation (US-Exclusive)

For US stocks, the PE card includes a Forward PE annotation based on analyst estimates for the next 12 months. This provides critical context:

Verdict Calculation

  1. For each metric, calculate the deviation from 5-year median (e.g., current PE 28 vs. median 22 = +27%)
  2. Multiply each deviation by its sector weight
  3. Sum weighted scores and divide by total weight
  4. Final verdict based on the aggregate weighted deviation

Metrics with weight 0 are shown dimmed with a “Not Key Metric” tag—visible for context but excluded from the verdict.

FRAMEWORK

The 5-Minute Analysis Framework

With all five tabs understood, here is how to perform a complete stock analysis in under five minutes:

Step 1: Charts Tab (1 minute)

Goal: Visualize fundamental trends.

Select the Golden Quartet: Revenue, Operating Margin, Net Income, Free Cash Flow. Look for:

Step 2: Quick Analysis (1 minute)

Goal: Instant health check.

Step 3: Calculated Ratios (30 seconds)

Goal: Understand what drives ROE.

Focus on DuPont Analysis: Which lever drives returns?

Step 4: Price Analysis (30 seconds)

Goal: Is the price justified?

Step 5: Valuation (1 minute)

Goal: Historical context.

The Decision Matrix

Fundamentals Valuation Market Position Decision
StrongCheapUptrendStrong Buy
StrongCheapDowntrendAccumulate (wait for reversal)
StrongFairUptrendHold / Buy
StrongExpensiveOverboughtTrim (take partial profits)
WeakCheapDowntrendAvoid (value trap)
WeakExpensiveUptrendAvoid
MixedFairNeutralResearch More

Common Pitfalls to Avoid

  1. Treating Z-Score as universal: It is unreliable for banks, insurance companies, and REITs. Always apply sector context.
  2. Ignoring Forward PE: A trailing PE of 30 looks expensive, but if Forward PE is 22, the market expects 36% earnings growth.
  3. Comparing PE across sectors: AAPL at PE 30 vs. XOM at PE 12 does not mean XOM is cheaper. Compare each stock to its own sector and history.
  4. Anchoring to a single metric: F-Score of 8 means quality, not value. Cross-reference with the Valuation tab.
  5. Treating short interest as always bullish: 40% short interest with a low F-Score and negative ROIC-WACC means the shorts may be right.
  6. Overweighting analyst consensus: Consensus lags reality. The best opportunities often have divergent consensus + strong financial data.
  7. Ignoring 5-year median context: PE of 25 is overvalued if the 5-year median is 18, but undervalued if the median is 35.
  8. Value trap misidentification: Cheap + Weak F-Score = TRAP. Cheap + Strong F-Score = OPPORTUNITY.
PLAYBOOKS

Sector-Specific Analysis Playbooks

Technology (AAPL, MSFT, GOOG, META, NVDA)

Priority Metrics:

  1. Revenue Growth (Charts) — Is the company still growing?
  2. Operating Margin (Charts) — Are margins expanding with scale?
  3. ROIC-WACC Spread (Quick Analysis) — Capital allocation efficiency?
  4. Forward PE vs. Trailing PE (Valuation) — What growth is priced in?
  5. PEG Ratio (Valuation) — Is growth fairly priced?

Key Thresholds:

Financial Services (JPM, BAC, GS, WFC, BRK.B)

Priority Metrics:

  1. P/B Ratio (Valuation) — PRIMARY metric. P/B < 1 means below book value.
  2. ROE (Calculated Ratios) — Should be above 10–12%
  3. Institutional Ownership (Quick Analysis) — Proxy for management quality perception
  4. Dividend Yield (Calculated Ratios) — Total return component

Watch Out For:

Energy (XOM, CVX, COP, SLB)

Priority Metrics:

  1. EV/EBITDA (Valuation) — PRIMARY metric. Ignore PE entirely.
  2. FCF (Charts) — Cash generation through commodity cycles
  3. D/E Ratio (Quick Analysis) — Balance sheet resilience
  4. Dividend Sustainability (Calculated Ratios) — Can they maintain payouts in low-price environments?

Key Thresholds:

Healthcare / Pharma (JNJ, LLY, UNH, PFE, ABBV)

Priority Metrics:

  1. Revenue Stability (Charts) — Patent cliff risk visible as revenue deceleration
  2. Operating Margin (Charts) — R&D vs. profitability balance
  3. Piotroski F-Score (Quick Analysis) — Early warning system
  4. Forward PE (Valuation) — Critical for pipeline catalysts
  5. Beta (Price Analysis) — Defensive sector, should be < 1.0

Consumer Staples (PG, KO, WMT, COST)

Priority Metrics:

  1. PE Ratio (Valuation) — PRIMARY metric for stable earners
  2. Revenue Growth (Charts) — 3–5% consistent growth is healthy for this sector
  3. Operating Margin Stability (Charts) — Consistency matters more than level
  4. Dividend Growth (Calculated Ratios) — Classic dividend compounders
  5. DuPont Analysis (Calculated Ratios) — Usually margin-driven ROE

Key Thresholds:

Industrials (CAT, BA, HON, 3M)

Priority Metrics:

  1. EV/EBITDA (Valuation) — PRIMARY due to capital intensity and large depreciation
  2. ROA (Calculated Ratios) — Efficiency in using heavy asset bases
  3. Free Cash Flow (Charts) — Through business cycles
  4. CapEx Trends (Charts) — Maintenance vs. expansion spending
HELP

Troubleshooting & FAQ

Common Issues

Issue Possible Cause Fix
“Visualize” button does not appearNot on a stock page, extension disabled, or page still loadingNavigate to stockanalysis.com/stocks/aapl/. Check chrome://extensions/. Refresh the page.
Button appears slowly (3–8 seconds)Phase 1 data fetch in progressNormal behavior. The button appears after core data loads.
Chart is empty after selecting metricsPaywalled data or browser cache issueClick “Reset Preferences”. Reload the extension.
Quick Analysis shows incomplete dataPhase 2 (Statistics/History) still loadingWait 1–3 seconds. Tabs auto-refresh when enrichment completes.
Panel shows old stock after navigatingSPA navigation not detectedRefresh the page (Cmd+R or Ctrl+R).
TradingView opens wrong symbolSymbol extraction conflictVerify the stock ticker in the URL matches what you expect.
Scrolling does not work in panelWheel events not forwardingUse the scroll buttons inside the panel, or try scrolling directly on the tab content area.

Frequently Asked Questions

Is this extension really free?

Yes. 100% free forever. No trial, no premium tier, no hidden costs, no account creation required.

Does it collect my data?

No. The extension runs entirely client-side. It never sends data to external servers, does not track which stocks you research, and does not build a profile of your browsing history.

Can I use it on mobile?

No. Chrome extensions only work on desktop browsers. However, you can take screenshots of charts for mobile-friendly sharing.

How accurate is the data?

The extension extracts data directly from stockanalysis.com’s HTML tables. It is exactly as accurate as the source data. The extension does not estimate, impute, or modify any financial figures.

Does it work on Screener.in and Google Finance too?

Yes. The extension supports three platforms: stockanalysis.com (US stocks), Screener.in (Indian stocks), and Google Finance (limited). This tutorial focuses on the US stock experience, which has the most features.

Why are some metrics showing “N/A”?

stockanalysis.com locks some historical data behind a paywall. The extension detects columns with “Upgrade” text and filters them out, which may reduce the number of years displayed.

Can I change the analysis thresholds?

Yes. Click the gear icon in the Quick Analysis tab header to choose between Conservative, Moderate, and Aggressive presets, or customize individual thresholds.

You Are Now an Institutional-Grade Analyst

You now have a complete understanding of every tab, every button, every metric, and every sector-specific strategy in the Finmagine Chrome Extension for US stocks. What used to require a Bloomberg terminal, a CFA charter, and 30 minutes per stock now takes a single browser extension and five minutes.

What you have mastered:

The Edge: Everyone has access to the same financial data. The competitive advantage belongs to those who can synthesize it faster, apply sector context correctly, and avoid the eight common pitfalls. That is exactly what Finmagine enables.
REQUIRES v2.3.0 OR HIGHER

Next Steps:

  1. Install the extension and run your first analysis on a stock you already own
  2. Practice the 5-Minute Framework on three different sectors
  3. Pay special attention to where fundamentals and market position diverge
  4. Build your own sector playbooks based on your investment style

Explore more tools and resources at Finmagine.com—where financial analysis becomes effortless.

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