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1. The Activity Tab at a Glance
The Activity tab is the most data-dense part of a company page. It covers everything that happens around a stock — price behaviour, trading patterns, institutional ownership, corporate actions, and news — in a single organised view.
The tab is split into ten sub-tabs. This guide covers the seven data sub-tabs:
The three governance signal sub-tabs (Pledging, SAST, Insider) are covered in a separate dedicated guide because they require a different interpretive framework — they are about management behaviour rather than market activity.
2. Returns — Price Performance & Seasonality
Price Performance
The Price Performance widget shows returns at six horizons: 1W, 1M, 3M, YTD, 1Y, and 3Y. Bars are red for negative, green for positive, and scale proportionally so you can immediately see which horizon is worst.
Read this widget left to right — short-term to long-term. A stock that is down 1W but up 3Y is in a temporary correction within a long-term uptrend. A stock down on every horizon is in structural decline.
Benchmark Comparison
Absolute returns are only half the story. A +12% return looks great until you see the Nifty 50 returned +23% in the same period — you would have done better in an index fund.
The Benchmark Comparison table shows your stock vs Nifty 50 at 1D, 3M, and 1Y. When underperformance exceeds a threshold, Finmagine surfaces an alert so you cannot miss it. This matters most for long-term holders reviewing whether a stock deserves continued conviction.
Monthly Seasonality
Monthly Seasonality aggregates 10+ years of monthly returns and asks: does this stock have consistent calendar patterns?
The grid shows each month's average return, the number of years that month ended positive, and the best and worst single-month outcome. A month with avg +3% and 8/10 positive years is reliably bullish. A month with avg -2% and only 3/10 positive years is reliably weak.
SIP Simulation
The SIP Simulation answers a question that point-to-point return calculations miss: if I had invested a fixed amount every month, what would I have today?
Because SIPs buy at different prices over time, the outcome can differ significantly from both the starting and ending price. A stock that was expensive at your SIP start date will show poor CAGR even if it recovers. A volatile stock that falls then rises will show strong SIP CAGR due to rupee-cost averaging.
3. Delivery — Volume Quality Analysis
NSE discloses delivery data for every stock every day. Delivery volume is the portion of trades where shares actually moved between demat accounts — as opposed to intraday trades that net to zero. Finmagine surfaces this as a percentage and trend.
Reading the Stats Bar
A delivery % of 20–25% on a large-cap is typical for a quiet day. Spikes above 60–70% on above-average volume signal institutional buying — someone is accumulating real positions, not just intraday speculating.
Volume vs Delivery Comparison
The bar chart pairs total volume (blue) and delivery volume (teal) across four periods: Today, Yesterday, 7-day average, and 20-day average. This lets you immediately answer three questions:
- Is today's volume unusual? Compare Today vs 20-day avg.
- Is delivery quality improving? If teal is growing relative to blue, more buyers are holding overnight.
- Is this a trend or a one-day spike? Check 7-day avg delivery vs 20-day avg.
4. Deals — Bulk & Block Trade History
NSE mandates disclosure of bulk deals (≥0.5% of equity in a day by a single entity) and block deals (large negotiated trades in the pre-market window). These are some of the most valuable data points in the Activity tab because they tell you who is buying or selling in size.
Bulk vs Block Deals
| Type | Definition | Timing | Significance |
|---|---|---|---|
| Bulk | ≥0.5% of company shares by one entity in a single day | Any time during market hours | Disclosed end of day. Often funds entering/exiting positions. |
| Block | Large negotiated trades between institutions | Pre-market window 8:45–9:00 AM | Negotiated at previous close price. Promoter exits often happen here. |
How to Read the Deals Table
Each row shows: date, deal type, buyer entity, seller entity (if disclosed), quantity traded, average price, and total deal value in crore. When an entity shows as "—" it means the counterparty was not required to disclose or traded in smaller lots.
5. Holdings — Shareholding Pattern & Institutional Ownership
The shareholding pattern is disclosed quarterly by every listed company. It shows what percentage of the company is owned by four categories of shareholders. Finmagine plots this as a stacked bar chart so you can see trends across multiple quarters at a glance.
The Four Categories
- Promoter — founders, families, and the controlling group. High and stable promoter holding (≥50%) signals commitment. Falling promoter % needs explanation — is it a planned divestment, or forced selling due to pledged shares?
- FII (Foreign Institutional Investors) — global funds, sovereign wealth funds, QFIs. Rising FII % often precedes or accompanies a re-rating upward. Falling FII % can signal global risk-off or company-specific concerns.
- DII (Domestic Institutional Investors) — Indian mutual funds, insurance companies, banks. DII and FII often move in opposite directions — domestic funds buy when foreign funds sell, providing price support.
- Public — retail investors, HNIs, and small institutions. High public ownership combined with declining institutional ownership is a caution flag.
Big Bulls & Mutual Fund Holdings (Premium)
Below the shareholding pattern chart, Premium subscribers see two additional panels: Big Bulls (named HNIs and star investors who have disclosed ≥1% holdings) and Mutual Fund Holdings (individual schemes that have disclosed positions). These panels show the specific names, percentage held, and quarter-over-quarter change.
6. Dividends — History, Consistency & Yield
Reading the Dividend History
The dividend history table lists every dividend paid, with ex-date, face value, dividend per share, and record date. But the real value is in the summary metrics Finmagine calculates above the table:
The consistency badge tells you immediately how many of the last 5 years included a dividend payment. A 5/5 record means the company has never skipped a dividend in 5 years — strong signal of reliable free cash flow generation.
The Yield on ₹1000 invested metric is particularly practical — it translates the dividend into a cash-in-hand figure relative to a standardised investment, so you can compare dividend income across companies regardless of share price.
7. Splits & Bonus — Corporate Action History
The Splits & Bonus sub-tab is a clean archive of all corporate actions that changed share count or face value. It covers:
- Stock Splits — face value is reduced (e.g. ₹10 → ₹1) and share count multiplies proportionally. A 10:1 split gives you 10 shares where you had 1, each worth 1/10th the price.
- Bonus Issues — new shares are issued to existing shareholders at no cost, funded from reserves. A 1:1 bonus doubles your holding; a 1:2 bonus adds one share for every two held.
- Face Value Changes — some older entries show pure face value reclassification without a split ratio.
Why This History Matters
A company that has split and issued bonuses multiple times over a decade is signalling long-term confidence in share price appreciation. Splits and bonuses happen when management expects the share price to reach levels that would make the stock illiquid without them — a form of positive forward guidance baked into action.
8. News — NSE Announcement Feed
The News sub-tab is a filtered NSE exchange filing feed for the specific company you are viewing. This is different from generic market news — these are regulatory disclosures the company is legally required to file with the exchange.
Announcement Categories
- Acquisition — company is buying or merging with another entity. High-impact; requires careful reading to judge whether it is value-accretive or empire-building.
- Tax & Depository — SEBI/income tax notices, depository changes. Often routine but worth monitoring for patterns.
- Insider Trading — disclosures from connected persons about their trading activity. Covered in depth in the Governance guide.
- Board Meeting — dividend declarations, quarterly results announcements, major decisions. Always check these dates.
- Other — everything from NCLT orders to CSR disclosures to regulatory compliance filings.
9. The Governance Sub-Tabs — Covered Separately
Three sub-tabs in the Activity section — Pledging, SAST, and Insider — are deliberately covered in a separate guide. They answer a fundamentally different question from the seven data sub-tabs above:
- Data sub-tabs answer: what is happening with this stock in the market?
- Governance sub-tabs answer: what are the insiders and controllers doing with their own shares?
Promoter pledging, SAST disclosures (bulk acquisition / creeping acquisition), and insider trading patterns require their own analytical framework. A high pledge % can be either a red flag (distressed promoter) or unremarkable (routine financing) depending on context.
Read the Governance Signals Guide →Ready to Analyse Indian Stocks Like a Pro?
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